Why High ACoS Isn't Always Bad
Why High ACoS Isn't Always Bad

ACoS, is one of the most important metrics for evaluating your Sponsored Products performance. Generally, lower is better, but that's not always true. Read on to find out why.

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Headline Search Ads: A New Frontier for Branded Advertising
Headline Search Ads: A New Frontier for Branded Advertising

Learn more about Amazon's new advertising opportunity, Headline Search Ads!

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What Does Amazon Spark Mean for Sellers?
What Does Amazon Spark Mean for Sellers?

Amazon Spark is Amazon's foray into the world of social media. Will it be a new inroad for sellers looking for marketing opportunities, or will it be a flop?

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14 Ways to Spice Up Your Amazon Product Descriptions
14 Ways to Spice Up Your Amazon Product Descriptions

Looking to make your product descriptions more appetizing? Look no further than this guest post from Marcia Yudkin!

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3 Tips for Optimizing Your Amazon Sponsored Products
3 Tips for Optimizing Your Amazon Sponsored Products

The Sponsored Products program is the most popular advertising platform for Amazon sellers. Discover our 3 top tips for optimizing your campaigns.

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